Overview
With nearly 25 years of experience in the legal industry, Jenni Benson leads Nossaman’s Marketing Team and provides strategic direction and oversight of firm-wide and practice-specific marketing initiatives and events. The Marketing Team is responsible for brand management, as well as the development, implementation and execution of effective marketing and promotional strategies, including content marketing, advertising, marketing technology, social media, sponsorships, external marketing communications and client events.
During her 17 years with the Firm, Jenni has served in various roles, including business development and public relations. Prior to joining Nossaman, she was the Manager of Marketing Communications for a mid-size law firm in San Diego, CA and Marketing Manager for a mid-size law firm in Indianapolis, IN. Jenni is very active in the Legal Marketing Association (LMA) and served on LMA’s Southern California Local Group Steering Committee for two years.
Beyond the Law
Jenni is a proud Indiana native who grew up in Speedway — home of the Indianapolis 500. She still enjoys returning to the Midwest for "The Greatest Spectacle in Racing," a tradition rooted in her childhood. Nearly 20 years ago, a visit to Southern California quickly turned into a new chapter — she fell in love with the ocean, sunshine and coastal lifestyle, arriving on vacation and leaving with a job and a new place to call home. Jenni enjoys traveling, spending quality time with her husband and son, a current student at the University of California, Santa Barbara, and embracing new experiences, including her latest obsession — pickleball.
Organizations
Community & Professional
Legal Marketing Association, Member
Legal Marketing Association, Secretary, Southern California Local Group Steering Committee, 2021
Legal Marketing Association, Director of Communications and Technology, Southern California Local Group Steering Committee, 2020
Education
- Ball State University, B.A, 1998
